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Ad Clubbers:<div><br></div><div>Thought some of you would be interested in this DMEF-hosted program. (See the e-mail attached below.) </div><div><br></div><div>Have a wonderful and safe spring break!</div><div><div><br><div> <span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-align: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; -webkit-text-decorations-in-effect: none; text-indent: 0px; -webkit-text-size-adjust: auto; text-transform: none; orphans: 2; white-space: normal; widows: 2; word-spacing: 0px; "><span class="Apple-style-span" style="border-collapse: separate; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; -webkit-text-decorations-in-effect: none; text-indent: 0px; -webkit-text-size-adjust: auto; text-transform: none; orphans: 2; white-space: normal; widows: 2; word-spacing: 0px; "><span class="Apple-style-span" style="border-collapse: separate; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 14px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; -webkit-text-decorations-in-effect: none; text-indent: 0px; -webkit-text-size-adjust: auto; text-transform: none; orphans: 2; white-space: normal; widows: 2; word-spacing: 0px; "><div>--</div><div>Hong Cheng, Ph.D.</div><div>Associate Professor of Advertising</div><div>E.W. Scripps School of Journalism</div><div>Ohio University</div><div>233 Scripps Hall</div><div>Athens, OH 45701-2979</div><div>Tel: (740) 593-2619</div><div>Fax: (740) 593-2592</div><div>E-mail: <a href="mailto:chengh@ohio.edu">chengh@ohio.edu</a></div><div><br style="font-size: 12px; "></div></span></span></span></span><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 14px/normal Helvetica; min-height: 17px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="4" style="font: 14.0px Helvetica"><b>From: </b></font><font face="Helvetica" size="4" color="#001fd7" style="font: 14.0px Helvetica; color: #001fd7">DMEF <<a href="mailto:Dmef@the-dma.org"><font color="#0024f8" style="color: #0024f8"><u>Dmef@the-dma.org</u></font></a>></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="4" style="font: 14.0px Helvetica"><b>Date: </b></font><font face="Helvetica" size="4" color="#001fd7" style="font: 14.0px Helvetica; color: #001fd7">March 18, 2010 12:28:46 PM EDT</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="4" style="font: 14.0px Helvetica"><b>To: </b></font><font face="Helvetica" size="4" color="#001fd7" style="font: 14.0px Helvetica; color: #001fd7">"'<a href="mailto:adnews-aejmc@listserv.ohio.edu"><font color="#0024f8" style="color: #0024f8"><u>adnews-aejmc@listserv.ohio.edu</u></font></a>'" <<a href="mailto:adnews-aejmc@listserv.ohio.edu"><font color="#0024f8" style="color: #0024f8"><u>adnews-aejmc@listserv.ohio.edu</u></font></a>></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="4" style="font: 14.0px Helvetica"><b>Subject: </b></font><font face="Helvetica" size="4" color="#001fd7" style="font: 14.0px Helvetica; color: #001fd7"><b>Elmar Post - I-MIX: In-Depth Student Marketing Immersion-4/30 Apply Deadline</b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 14px/normal Helvetica; color: rgb(0, 31, 215); min-height: 17px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 14px/normal Helvetica; color: rgb(0, 31, 215); min-height: 17px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Due to interest in our one-week summer program entitled the <a href="http://www.directworks.org/Students/default.aspx?id=3124&utm_source=adnewsAEJMC&utm_medium=listserv&utm_campaign=I-MIXextn"><font color="#0024f8" style="color: #0024f8"><u>Interactive Marketing Immersion Xperience (I-MIX</u></font></a>), the </font><font face="Century Gothic" size="4" color="#e71a11" style="font: 13.0px Century Gothic; color: #e71a11"><b>DMEF will adjust the application deadline to April 30, 2010</b></font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">.</font></div><p style="margin: 0.0px 0.0px 0.0px 48.0px"><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"> </font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#0024f8" style="font: 13.0px Century Gothic; color: #0024f8"><a href="http://www.directworks.org/Students/default.aspx?id=3124&utm_source=adnewsAEJMC&utm_medium=listserv&utm_campaign=I-MIXextn"><u>Direct Marketing Educational Foundation (DMEF</u></a></font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">) hosting the I-MIX program to give students an in-depth review of the latest trends in marketing which will take place<b> August 2</b></font><font face="Century Gothic" size="3" color="#001fd7" style="font: 11.0px Century Gothic; color: #001fd7"><b><sup>nd</sup></b></font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> to 6</b></font><font face="Century Gothic" size="3" color="#001fd7" style="font: 11.0px Century Gothic; color: #001fd7"><b><sup>th</sup></b></font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> in Columbia, Maryland</b>.</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">The program is open to juniors and first semester seniors who will:</font></div><p style="margin: 0.0px 0.0px 0.0px 48.0px"><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"> </font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 72px; text-indent: -24px; "><font face="Courier New" size="4" color="#001fd7" style="font: 13.0px Courier New; color: #001fd7">o</font><font face="Times New Roman" size="1" color="#001fd7" style="font: 9.0px Times New Roman; color: #001fd7"> </font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Explore current and emerging trends in marketing.</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 72px; text-indent: -24px; "><font face="Courier New" size="4" color="#001fd7" style="font: 13.0px Courier New; color: #001fd7">o</font><font face="Times New Roman" size="1" color="#001fd7" style="font: 9.0px Times New Roman; color: #001fd7"> </font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Expand their understanding of strategic, creative and tactical marketing practices.</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 72px; text-indent: -24px; "><font face="Courier New" size="4" color="#001fd7" style="font: 13.0px Courier New; color: #001fd7">o</font><font face="Times New Roman" size="1" color="#001fd7" style="font: 9.0px Times New Roman; color: #001fd7"> </font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Learn the secrets of creating great interactive marketing communications.</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 72px; text-indent: -24px; "><font face="Courier New" size="4" color="#001fd7" style="font: 13.0px Courier New; color: #001fd7">o</font><font face="Times New Roman" size="1" color="#001fd7" style="font: 9.0px Times New Roman; color: #001fd7"> </font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Gain insights from marketing executives at </font><font face="Century Gothic" size="4" style="font: 13.0px Century Gothic">Merkle, one of the nations largest and fastest growing customer relationship marketing agencies</font><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">.</font></div><p style="margin: 0.0px 0.0px 0.0px 48.0px"><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"> </font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Participants will be housed at the Sheraton Columbia Town Center Hotel. Most sessions will take place at the corporate headquarters of <a href="http://www.merkleinc.com/"><font color="#0024f8" style="color: #0024f8"><u>Merkle</u></font></a>, the principal sponsor of the program.</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> </b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b>Important I-MIX Dates and Deadlines</b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> </b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b>Application Deadline: </b></font><font face="Century Gothic" size="4" color="#e71a11" style="font: 13.0px Century Gothic; color: #e71a11"><b>April 30, 2010</b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> </b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b>Acceptance Notification</b>: </font><font face="Century Gothic" size="4" color="#e71a11" style="font: 13.0px Century Gothic; color: #e71a11"><b>May 14, 2010</b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b> </b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"><b>Enrollment Fee Due</b>: </font><font face="Century Gothic" size="4" color="#e71a11" style="font: 13.0px Century Gothic; color: #e71a11"><b>June 4, 2010</b></font></div><p style="margin: 0.0px 0.0px 0.0px 48.0px"><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7"> </font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">We encourage you to forward the link to our <a href="http://www.directworks.org/Students/default.aspx?id=3124&utm_source=adnewsAEJMC&utm_medium=listserv&utm_campaign=I-MIXextn"><font color="#0024f8" style="color: #0024f8"><u>I-MIX page</u></font></a> to your students.</font></div><p style="margin: 0.0px 0.0px 0.0px 48.0px"><font face="Century Gothic" size="4" color="#001fd7" style="font: 15.0px Century Gothic; color: #001fd7"> </font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 15.0px Century Gothic; color: #001fd7">For further information contact:</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 48px; "><font face="Century Gothic" size="4" color="#001fd7" style="font: 13.0px Century Gothic; color: #001fd7">Jim Wu | Assistant Program Manager<br> DMEF |1120 Ave of the Americas<br> New York, NY 10036-6700<br> 212.768.7277 ext. 1817 | F: 212.790.1561 | <font color="#0024f8" style="color: #0024f8"><u><a href="mailto:jwu@directworks.org">jwu@directworks.org</a></u></font></font></div><div><font class="Apple-style-span" color="#0024F8" face="'Century Gothic'" size="3"><span class="Apple-style-span" style="font-size: 13px; text-decoration: underline;"><br></span></font></div></span></span></span></span></span></span></span></span></span></span> </div><br></div></div></body></html>